Social Media Executive

Job Context:

We are looking for an experienced Social Media Executive to execute social media strategies and day-to-day activities across Riseup Labs and its B2B/B2C portfolio brands. The role will focus on implementing planned campaigns, maintaining consistent brand visibility, publishing and distributing content, engaging with audiences, supporting video distribution, and contributing to organic inbound demand across international markets. The ideal candidate should understand B2B/B2C social media marketing and be able to turn company expertise, research, case studies, customer stories, management insights, webinars, and video content into engaging social media experiences. The Social Media Executive will work closely with the Social Media Manager, Video, AI Search, PR, CRO, Portfolio and SME teams to ensure that the approved social media strategy is consistently and effectively executed.

Job Responsibilities:

• Execute the approved social media strategy for Riseup Labs and relevant portfolio brands/divisions.
• Execute monthly and quarterly social media content calendars.
• Manage day-to-day social media publishing across LinkedIn, YouTube, Facebook, Instagram, TikTok, X and other relevant platforms.
• Prepare, schedule and publish social media content according to the approved calendar.
• Develop and adapt social content around technology, software development, AI, BPO, CX, outsourcing and related business solutions.
• Repurpose research, articles, case studies, webinars, customer stories, expert insights and videos into platform-specific social content.
• Coordinate with the Video team to publish and distribute long-form and short-form video content.
• Support executive and management thought-leadership content distribution.
• Support webinar, podcast, research and marketing campaign promotion.
• Actively monitor comments, messages, mentions and relevant industry conversations.
• Participate in relevant engagement activities and communities on behalf of the brands when required.
• Identify relevant trends, topics, discussions and content opportunities and report them to the Social Media Manager.
• Maintain consistent brand voice, messaging and visual standards across multiple portfolio brands.
• Coordinate with Content, AI Search, PR, CRO, Portfolio and SME teams to collect and distribute required content.
• Maintain social media content libraries, calendars and publishing records.
• Monitor post-level engagement, reach, traffic and other performance indicators.
• Prepare regular performance data and reports for the Social Media Manager.
• Support the identification of social contributions to direct and influenced SQL (Sales Qualified Lead).
• Assist in testing new content formats, platforms and distribution approaches.
• Must be willing to represent our brands and participate in engagement activities on camera.

Educational Requirements:

• Bachelor’s degree in Marketing, Business Administration, Communications, Journalism, Media Studies, or a related field from an English-medium institution.

Required Qualifications:

• 2–4 years of professional experience in social media management, marketing or digital marketing.
• Strong understanding of LinkedIn and B2B & B2C social media marketing.
• Practical experience executing social media content calendars.
• Strong English speaking, writing and communication skills.
• Experience creating, adapting or coordinating content for multiple social platforms.
• Strong understanding of social media analytics and performance measurement.
• Experience working with creative, content and video teams.
• Strong understanding of B2B & B2C audience behavior.
• Ability to transform complex business/technical subjects into understandable social content.
• Strong organizational and execution skills.
• Ability to follow strategy and execute multiple activities simultaneously.

Preferred Qualifications:

• Experience working with technology, software, IT services, BPO, SaaS or other B2B companies.
• Experience supporting executive thought leadership.
• Experience with YouTube and video content distribution.
• Familiarity with social media management and scheduling tools.
• Experience supporting webinars, podcasts or online events.
• Experience managing multiple brands or business pages.

Tools & Technical Skills:

• Proficiency in using AI-powered design, content creation and editing tools.
• Strong practical skills in using AI tools for social media content creation and management.
• Proficiency in Adobe Photoshop and Illustrator, Figma, Canva.
• Familiarity with professional photo and video editing tools.
• Strong knowledge and practical experience in photography and video shooting using mobile phones and DSLR cameras.

Soft Skills:

• Excellent written and verbal English communication.
• Creative thinking.
• Strong analytical ability.
• Execution-focused mindset.
• Attention to detail.
• Strong coordination skills.
• Ability to work independently.
• Ability to manage multiple brands and priorities.
• Strong interest in learning emerging digital trends.
• Strong problem-solving and solution-oriented mindset.
• Ability to work under deadlines and execute consistently.

Workplace: 

• Uttara, Dhaka

Working Hour:

• 9.00 AM to 6.00 PM

Salary: 

• Negotiable (Based on experience and skills)

Compensation & Other Benefits (Applicable for Bangladeshi Candidates):

• Annual Performance Evaluation and Increment
• Festival Bonus-02 (As Per Company Policy)
• Group Life and Health Insurance
• Full Subsidized Lunch/Dinner
• Annual Retreats
• Celebration of Events & Occasions
• Training & Development by Organization Assigned Consultants
• Weekly 2 holidays
• Paid Time Off 24 days (CL & SL)
• Maternity Leave with benefits (As per the company’s policy)
• Paternity Leave (As per the company’s policy)
• Beravement Leave (As per the company’s policy)
• Public Holidays as per Riseup Labs calendar

The Application Process:

• Telephone Round.
• Interview with the Team Lead & Talent Acquisition Team.
• Practical/Task Assessment
• Final Interview with the CEO.
• Job Offer.

N.B.: Only shortlisted candidates will be communicated in the recruitment process.