Job Context:
Riseup Labs is looking for an experienced Social Media Manager to lead our Branding & Communication functions. The Social Media Manager will be responsible for creating and executing social media strategies, leading content creation efforts, and building a strong digital presence across multiple platforms. The ideal candidate should be camera-friendly, highly creative, and have expertise in anchoring live podcasts, webinars, and video presentations. Additionally, the candidate should have a strong background in branding, photography, videography, and AI tools to enhance social media copy, graphics, and video production.
Job Responsibilities:
- Social Media Strategy & Branding: Develop and execute social media strategies across various platforms (Instagram, LinkedIn, Facebook, Twitter, etc.) to increase brand visibility and engagement. Align the brand's voice and identity with all digital content.
- Creative Content Generation & Ideation: Generate creative ideas that effectively communicate the brand's message. Produce and manage high-quality, engaging content including posts, stories, carousels, and videos.
- Photography & Videography: Lead the creation of professional, high-quality photos and videos for marketing, social media, and internal use.
- Photo/Video Editing: Edit and enhance photos and videos using tools like Photoshop, Lightroom, Premiere Pro, and After Effects to ensure content is visually compelling and aligned with brand standards.
- AI-Powered Social Media Copywriting: Leverage AI tools like ChatGPT, Jasper, or other platforms to enhance social media copy, generate compelling captions, headlines, and calls-to-action.
- Ad Campaign Management & Retargeting: Manage paid social media campaigns on platforms like Meta Ads and LinkedIn Ads, using AI-powered tools to optimize targeting and performance.
- Webinars, Podcasts & Media Engagement: Serve as the face of Riseup Labs in webinars, podcasts, and live events. Represent the brand confidently while engaging with audiences.
- Team Leadership & Collaboration: Lead the social media team and collaborate with cross-functional teams to ensure content aligns with marketing and branding goals. Mentor junior team members to help them develop their skills.
Educational Requirements:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
Experience:
- 3+ years of experience in social media management, content creation, branding, photography/videography, and photo/video editing. Familiarity with AI tools for content generation is a plus but not required.
Additional Requirements:
- AI Expertise: Experience with AI-based tools for social media copywriting and content creation such as ChatGPT, Jasper, Writesonic, etc.
- Creative Content Production: Strong experience in photography, videography, and photo/video editing for creating engaging content across social platforms.
- Ad Campaign Management: Experience with Meta Ads (Facebook/Instagram) and LinkedIn Ads, including retargeting with Facebook Pixel.
- Social Media Strategy: Proven track record in growing social media presence, engagement, and brand visibility.
- Communication Skills: Excellent communication skills (written and verbal) with the ability to convey brand messaging effectively.
- Team Leadership: Experience managing or mentoring a team in a creative environment.
Workplace:
Working hour:
Salary:
- Negotiable (Based on experience and skills)
Compensation & Other Benefits:
- Annual Performance Evaluation and Increment
- Festival Bonus (2)
- Group Life and Health Insurance
- Full Subsidize Lunch
- Annual Retreats
- Wedding Bonus (As per company’s policy)
- Weekly 2 holidays (Saturday & Sunday)
- Celebration of Events & Occasions
- Training & Development by Organization Assigned Consultants
- Paid Time Off 24 days (CL & SL)
- Maternity Leave with benefit (As per company's policy)
- Paternity Leave
- Public holidays as per Riseup Labs calendar
The Application Process:
- Telephone Round.
- Interview with the Marketing Team Lead & Talent Acquisition Team.
- Job Offer
N.B.: Only shortlisted candidates will be communicated in the recruitment process.
